The brief:
To capture the essence of the golden age of travel and showcase Voyages Jules Verne's classic journeys to a discerning audience. To increase online sales and support marketing campaigns offline.
The work:
A simple, attractive, user-friendly site featuring an interactive map as a key navigation tool. A new content management system was implemented, allowing VJV's full product range to be migrated online with ease.
The results:
Online sales increased 70% overnight, unique visitors have increased by 36% and online sales have increased by 50% overall. In April of 2007 the site won the award for Best Tour Operator Website at the 2007 Travolution Awards.
